Working with a bride and groom to create something this unique and reflective of their wedding day is such a pleasure. Being able to bring in that fine art aspect as well as hand lettering and calligraphy just brings a look and feel so different from anything you can find in the pre-designed realm.
Working with a designer on a custom piece is like watching a dream come to life. Around here, we begin with a sketch to show our ideas of how the artwork with work and play from one piece to another and to help our clients see our vision. I keep every sketch I've ever done - I love being able to flip back trough them! We work together selecting the printing method, paper, assembly detail, calligraphy style and artwork that go into each design, all based on the couple's person story and their style.
One of my main goals is to make this process as painless as possible! All of our clients also have access to our full stamping and stuffing services - meaning, we assemble, stuff, stamp, address, and seal your invitations, so all you need to do is mail them! That's just one of the perks of working with a custom designer. You will also get a bit more guidance on all the little details - like what printing is good for you (how would you know, you've never done this before!) how much your final pieces will weigh for postage, or what wording etiquette should you use - we'll take care of all those details for you and take as much off your plate as we can.
Why choose custom, you ask? Let's talk about it! There are so many options out there for your wedding initiations; they come in all shapes, sized and price points. So how do you decide? Should you print at home? Order a pre-fab design from a reputable website? Go with something you aren't so thrilled about? Take the leap and go for something you love? Dig yourself into the DIY hole? Go crazy and pull out all your hair just trying to decide?
Custom is a really fun option, but it isn't always for everyone. Trust me, you're talking to the queen of DIY - it's how I got into this business in the first place..."puh, this whole graphic design thing cant be that hard, I can totally do this!" I would ALWAYS rather do it myself and figure out the process than have someone else do it, so if you're a DIYer, I feel ya! However, DIY or pre-fab isn't for everyone either.
A few years ago, I had the epiphany that I wanted to limit myself to custom only designs, and I wanted to restrict myself and not offer the "I have something for absolutely everyone" mentality. I had done the graphics approach for about 3 years at that point, and I just wasn't loving it. I wanted to offer something totally unique to myself and my company, so I began offering artwork based designs only. You do see this approach more frequently now, but when I first started playing with the idea about four and a half years ago, there really wasn't anything like it in the market (except Julie Song, who's work makes me swoon!)
A couple who chooes a custom deign usually has a few things about them: They know exactly what they like! They're usually confident in themselves and know that they wants the details of their wedding to totally reflect their personal style. They may be looking for flexibility or something a bit more fun than the invitations they've seen in the past, or wish to have original artwork of their venue created for them. Sometimes it may be that they've never seen something they just love, but know the work of the artist and are confident in building something together.
Give us a shout if you're interested in finding out more about creating a custom design for your wedding!